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LJ Hooker agent, Tim Wolff, thought that the Free Vacation Offer was simply “too good to be true”.
Fair enough………we get a lot of people expressing the same skepticism – & we understand why………after all, a “4 Days/3 Nights Aussie Resort Vacation for $97” DOES sound pretty crazy!
We explained to Tim that we get access to “unsold hotel rooms” & that’s how we do it – but understandably he still wanted to “try the deal himself”.
So that’s what he did!
And you’ll see from this 80 second video, he was blown away with his 3 night break in a 4 Star resort!
WATCH THIS 80 SECS!
Whilst many of your clients will jump at the chance to grab a free vacation straightaway (after being cooped up at home with the COVID-19 lockdowns), some might choose to enjoy other overseas locations a bit further down the track.
So we’ve catered for them as well – with incredible destinations like Paris, London, Rome, Cancun, Whistler, Santorini, Bali, Koh Samui, Fiji & more!
So “other agents” can’t run the concept in your “exclusive area”.
You can provide us with 2 postcodes which you’d like “exclusivity” for – & this “exclusivity period” is 3 months from your purchase date.
You know your “farm area” better than us, so understandably YOU need to inform us WHICH 2 POSTCODES you want exclusively for this promotional offer.
If at the conclusion of your “2 postcodes exclusivity” period (90 days), you want to extend your “postcode exclusivity”, you simply need to purchase the identical package of vacations you invested in originally.
Please be aware that if you don’t purchase the same package again, your “2 chosen postcodes” become available to other agents immediately after your 3 month exclusive period expires.
This is the fairest way we could structure our offer.
“YOU” get the opportunity to “test the appraisals campaign” in 2 postcodes over a fair time-period – & we limit our “opportunity cost” should you not use the Vacation Vouchers.
So if an agent “sits on the Vacation Vouchers” & doesn’t exploit the opportunity, “WE” at least have the chance to allocate the postcodes to someone else after 90 days.
All done for you!!
So it’s a “2 Step Process”:
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So there you have it………a “done-for-you” formula of attracting “appraisals” whenever you want.
And notice that we’ve purposely “de-hyped” the brochures & Facebook ads – explaining to homeowners that you’re able to offer this incentive because you’ve negotiated a great deal with the resort accommodation suppliers.
In other words, we’ve made the offer “believable”.
We get access to “unsold” rooms in “4 Star Tripadvisor rated” hotels & resorts.
And therefore we can “package” this promotional program to help both businesses & the participating hotels.
Hotels and resorts are rarely full – in fact, most have a 70% occupancy rate (remember Airbnb has significantly impacted the hotel industry!).
But of course, they’re always open with fixed costs for wages, electricity, air conditioning, cleaning & so forth.
And they nearly always have rooms available.
So we help fill those rooms through promotional incentives like this.
And the resorts then hope to make money from guests dining in their restaurants, ordering room service, drinking in their bars, going on hosted tours, enjoying the day spas and having snacks around the pool.
In other words, the Hotels and Resorts are happy to forego margin on their room, based on the expectation of guests spending money elsewhere on the premises.
Most of the hotels in this program allow 4 x people per room (2 adults & 2 children).
In the luxury hotel industry, profits don’t come from “nightly rates” – the resorts & hotels are always hoping to make money from food, beverages, amenities & services.
Hence, they’re happy to practically “give away” their unsold rooms, with the expectation that the guests will spend money on food, drinks & amenities.
So our incredible Aussie Hotels program is a “win” for you, a “win” for your customers & a “win” for the hotels!
Please appreciate that when you are scoring an incredible “customer-incentive” giveaway of a 4 Day/3 Night Vacation in a luxury resort for such a crazy low investment, understandably there’s a few conditions.
But don’t worry, they’re fair & reasonable.
1. Most hotels won’t have availabilities during the busy Christmas & school vacation periods – because during these times, they don’t have empty rooms to give away.
We recommend that your clients choose nights between Sunday & Thursday – if they want to include a “peak night” of Friday or Saturday, there’s a modest approx. AUD$55 surcharge.
Why? Because Fridays & Saturdays are busy days & therefore resorts don’t have many empty rooms available.
Remember, this promotional package is a cross-promotion that’s based on a “WIN/WIN/WIN” basis, where the hotels give up rooms for tiny rates at times when they have vacancies (mainly Sunday to Thursdays outside of school vacations).
The idea is for your business to WIN, your customers WIN & the resort WINS.
Keep in mind your customers have 3 nights during most weeks to enjoy their break without any surcharge.
2. There are nightly “Booking & Service Fees” for all resorts. The “booking & service fees” are a hospitality industry standard & entail, but are not limited to – payment to reservation engines for the booking process (the likes of Expedia, Booking.com & so forth), travel agency fees, housekeeping & allowance for updating of room facilities due to damage or wear n tear – AUD$33.00 per room per night.
The “booking & services fees” are a hospitality standard & entail, but are not limited to payment to reservation engines for the booking process (eg: the likes of Expedia & Booking.com), travel agency fees & housekeeping costs.
You are no doubt aware that “booking fees” are commonplace in many industries, whether it be theatre, concerts, airlines, cinemas or hotels.
In this instance, although the room is free, when a reservation engine (like Trivago or Expedia for example) is involved, understandably there’s a booking fee.
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Mark Battersby is no “regular real estate agent”.
He spent a number of years smashing expectations when it came to getting listings – because he thinks outside the box.
Watch this short video to see what he thinks about this ground-breaking “appraisals magnet”.
He compares THIS concept to other appraisal strategies in the industry & highlights WHY the “Vacation Incentive” is such a hot marketing tool.
He says “do the maths – if you do 10 x appraisals & therefore give 10 Vacations away at $97 each, your investment is $970. Get just 3 listings from that & when sold, those listings give you commission of say, $10,000 each”.
Mark highlights that the “Vacation Incentive” is a no-brainer, because $30,000+ in commission for an outlay of $970 for the vacations, is an extraordinary return-on-investment!”
Simply complete this form & a Calendar will pop up for you to select a time for one of our team members to call you.
Calls are normally 10 to 15 mins in length & we’ll give you a courtesy SMS reminder about 30 mins beforehand.
Secure Exclusivity Of Your Postcodes Before Your Competitors Contact Us!
The Institute Of Wow
P.O Box 1227
Oxenford QLD 4210
www.theinstituteofwow.com
ABN 53 161 248 755
Providing Businesses With Jaw-Dropping Marketing Packages!
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Phone:
07 3622 6413